Blue Marble is a scientific publication covering everything happening outside Earth's atmosphere. The name is inspired by a famous photo taken by the crew of Apollo 17 on their way to the moon.
I wanted to develop a logo and identity reflecting the technicality that goes into spaceflight, but also show some of the humanity of those that make it happen.
When designing these layouts, I was inspired by a special Moon Landing edition of Life Magazine my girlfriend found at an antique mall. I loved how the pictures' size gave so much weight and visual impact, so I made the paper size for my publication huge and gave images a lot of impact. All images are either huge or tiny.
Because this publication is about space, I let myself be guided by midcentury design principles. I also added white space as its own design component, not merely the lack of something. Because there is no such thing as up or down in space, I also allowed quotes to be oriented vertically as well. Foldouts are used to show effect with this huge paper, and to make a collectible poster with each issue.
The design of this magazine is heavily inspired by midcentury design and elegant, functional white space. Additional characteristics include the very large paper size - the same as LIFE magazine - and the use of foldouts to make absolutely huge statement pieces.